Posted: August 18th, 2010 | Author: articleteam11 | Filed under: Internet Marketing | Tags: business, Internet Marketing, online business, web marketing | No Comments »
The following are 10 easy yet very powerful ways that to increase your sales considerably:
1. When you make your initial sale, follow-up with the customer. You may follow-up with a “thank you” email and embody an advertisement for other products you sell. You could follow-up with them regularly. The goal is to begin building a relationship together with your customers therefore you need to stay in constant contact with them.
2. You’ll upsell to your customers. After they’re at your order page, tell them about a few additional connected products you’ve got for sale. They may just add it to their original order.
3. Tell your customers if they refer four customers to your net site, they can receive a full rebate of their purchase price. This can flip one sale into 3 sales.
4. When you sell a product, provide your customers the choice of joining an affiliate program so they’ll create commissions selling your product. This can multiply the sale you simply made.
5. Sell the reprint/reproduction rights to your products. You may include a poster on or with the product for alternative merchandise you sell. You could build sales for the reproduction rights and sales on the back end product.
6. You may cross promote your product with different businesses’ merchandise in an exceedingly package deal. You can embrace a poster or flyer for different product you sell and have different businesses selling for you.
7. After you ship out or deliver your product, embrace a coupon for other related products you sell within the package. This will attract them to buy more product from you.
8. Send your customers a catalog of add-on merchandise for the initial product they purchased. This could be upgrades, special services, attachments, etc. If they fancy your product they will purchase the extra add-ons.
9. Sell gift certificates for your products. You will create sales from the acquisition of the gift certificate, when the recipient cashes it in. They may additionally purchase alternative items from your internet site.
10. Send your customers free product with their product package. The freebies ought to have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will permit alternative people to determine your ad and order.
There you go. The nice issue about these powerful methods is that you’ll be able to implement them immediately. As I said, they’re easy to start out using however the result might be a considerable increase in your conversion and/or get rate that is the final goal. It is extremely necessary to make your client and/or prospect feel special and to supply them with additional price-added items that will keep them coming back back.
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Posted: November 23rd, 2009 | Author: articleteam11 | Filed under: Internet Marketing | Tags: Internet Marketing, online marketing, relationship building, social media, web marketing, website conversion, website marketing, website sales | No Comments »
When I talk about website marketing I don’t just mean getting more traffic or Search Engine Optimization (SEO). It makes sense to me to ensure my website is converting before sending lots of traffic to it. That way the results will be a lot better when the traffic does get added.
The sad truth is many business owners believe traffic is everything on the internet. But we can’t blame them… the world is full of experts guaranteeing riches from huge amounts of website traffic. But they don’t tell you that traffic is a waste of time if your website can’t sell.
The real responsibility of your website
My philosophy is to build a relationship with visitors using your website. A big part of this is how you present your business through your website. But a big part is collecting email addresses so you can start to build on that initial relationship.
It’s generally accepted only 1-2% of people will buy when they visit your website. But by taking the time to create a relationship with them that figure will be a lot better. You can compare it to the one-hit wonder band versus the band who makes consistently great albums.
Escaping the social media madness
The danger is with all the social media buzz that we lose sight of our aim. Sure we have some great new tools for communicating with people around the world… and some useless ones as well. But at the end of the day it’s about creating a relationship.
It doesn’t matter if you build the relationship over email, Twitter, Facebook or YouTube… or believe it or not through mail, newspapers, fax or phone. It’s still about the relationship and how you provide value through that relationship. You’re in a much stronger position when you use a wide variety of media when connecting with your market.
Keep focused on your goal
There is no best answer… there is no great and powerful social media website that you can rely on for business. That would be like having a store but deciding a phone was too much inconvenience. Most business owners are aware that a phone can be very useful and the same is true for social media.
So my message for you is to focus on the relationship you’re building with your website visitors no matter what media you’re using. By creating a valuable relationship your sales will rise almost without effort. Because people buy from those they know and trust.
Your action plan
Take a look at your website and decide whether you’re building a relationship or just simply stating what you do. What valuable information are you offering? Do you collect contact details to send them more information?
Creating a relationship doesn’t have to be difficult… just pretend someone is standing in front of you right now. The results can be amazing.
Because at the end of the day it’s all about being unique.